Volume 1, issue 2 (August 2013)
Please, click in each part of the review to download it.
Editorial Scientific Committee
THEORETICAL DEVELOPMENTS
What kind of new branding in Administration is necessary to apply in European public and non-profit sectors? A particular reference to Eastern European countries
A Guogis
ORIGINAL ARTICLES
Corporate social responsibility for the PSI 20 Portuguese companies
PO Fernandes, AP Monte, SC Afonso
Fostering public attendance within territorial marketing aiming image strategy improvement in the Romanian city of Cluj-Napoca
A Tiganas
Corporate social responsibility: a study of premium luxury hotels on the Balearic Islands
M Trías-Vilar, MA García-Sastre
Enterprises ecologization as a priority development of management processes on the modern age of economical development
O Slozko, V Kovach
CASE REPORT
Logo as a visiting card of a theatre. A case study of Polish theatres
J Hernik
RESEARCH NOTES
On a model of enterprise architecture for public institutions in Romania
C Bologa, JL Vázquez, G Faur, P Bresfelean, N Ghisoiu
On the planning of the socio-economic development of the Municipality of Tvarditsa (Bulgaria)
G Zheliazkov, D Ivanova, I Georgiev
